Aditya Birla Lifestyle Brands Ltd. (ABLBL.NS) operates as a leading premium lifestyle fashion company in India, focusing on western wear, sportswear, innerwear, and youth fashion apparel and accessories. The company manages an extensive portfolio of brands including Louis Philippe, Van Heusen, Allen Solly, Peter England, and Simon Carter for premium lifestyle western wear; American Eagle for youth-fashion western wear; Reebok for sportswear; and Van Heusen for innerwear, offering formal wear, casual apparel, office wear, kids wear, and women's collections through a network of 3,305 brand stores, 37,000+ multi-brand outlets, and 7,000+ shop-in-shops across departmental stores spanning over 4.7 million square feet of retail space primarily in India. Incorporated on April 9, 2024, as a wholly owned subsidiary of Aditya Birla Fashion and Retail Ltd. (ABFRL), it is headquartered in Bengaluru with a registered office in Mumbai, Maharashtra. ABLBL emerged from the vertical demerger of ABFRL's western wear brands from the Madura Fashion and Lifestyle business, with the scheme effective April 1, 2024, and listing on BSE and NSE on June 23, 2025, at ₹167 per share. In October 2025, institutional investors including SBI Life, Aditya Birla MF, Nippon India MF, ICICI Prudential MF, and others acquired a 6% stake via block deals worth ₹998 crore at an average price of ₹136.45 per share, reflecting strong market confidence post-listing. The company continues to emphasize omni-channel retail expansion, sustainability, and technology integration to maintain leadership in India's organized fashion sector.