L Brands, Inc.
LTD.DE
Deutsche Börse67.16
EUR
+12.90
- -
Return %
Stock
S&P500
1Y
- -
26.53
3Y
- -
76.60
5Y
- -
80.11
Capital Structure
FRC
•
in mil. unless spec.Working Capital
FRC
•
in mil. unless spec.Growth Rates
FRC
•
in mil. unless spec.Quarterly Revenue
FRC
•
in mil. unless spec.Quarterly Earnings Per Share
FRC
•
in mil. unless spec.Quarterly Dividends Per Share
FRC
•
in mil. unless spec.- CEO
- Leslie Wexner
- Full Time Employees
- 25,500
- Sector
- Consumer Cyclical
- Industry
- Apparel - Manufacturers
- Address
- 3 Limited Pkwy, PO Box 16000 Columbus OH United States of America
- IPO Date
- Jun 10, 1982
- Website
- lb.com
- Similar Companies
- Business
- L Brands, Inc. operates primarily as a specialty retailer focusing on women's intimate and other apparel, personal care, beauty, and home fragrance products. The company's core product offerings include intimate apparel and lingerie through the formerly owned Victoria's Secret brand, personal care and home fragrance products under the Bath & Body Works brand, and other women's apparel. Historically, L Brands has operated a broad portfolio that included Victoria's Secret, PINK, and Bath & Body Works with a considerable retail presence across the United States, Canada, and Greater China markets. The company was founded in 1963 and is headquartered in Columbus, Ohio. In recent years, L Brands completed a significant strategic transformation by spinning off Victoria's Secret into an independent, publicly traded company in August 2021. Concomitant with this separation, L Brands changed its name to Bath & Body Works, Inc., reflecting its new primary focus on that brand. This spin-off transaction entailed detaching Victoria's Secret’s lingerie, PINK, and beauty product segments from L Brands, allowing the company to concentrate on the growth and expansion of the Bath & Body Works portfolio, which specializes in personal care, home fragrance, and beauty products. Post-separation, Bath & Body Works operates hundreds of specialty stores in North America and franchised locations internationally, bolstered by a robust omni-channel retail strategy integrating online and offline sales platforms. L Brands' latest expansions include continuous product innovation and international growth to diversify beyond its core North American footprint. The company now concentrates on personal care, beauty, home fragrance, and related lifestyle products through Bath & Body Works, positioning itself as a segment leader in these categories with a loyal customer base. This strategic repositioning and operational focus aim to leverage strong brand equity in personal care and fragrance markets while optimizing the company’s retail and digital channels for improved customer engagement and sales growth. Founded in 1963 and based in Columbus, Ohio, Bath & Body Works, Inc. (formerly L Brands, Inc.) retains a significant retail footprint concentrated in North America with an expanding presence via franchising and e-commerce platforms. The company’s strategic transformation away from apparel towards personal care, beauty, and home fragrance underscores its adaptive business model focused on innovation and omni-channel integration to drive future growth in competitive retail sectors.