- Business
- Verano Holdings Corp. (Cboe CA: VRNO) operates as a vertically integrated multi-state cannabis operator in the United States, engaging in the cultivation, processing, wholesale distribution and retail sale of regulated cannabis products for medical and adult-use markets. The company produces a comprehensive portfolio of premium cannabis goods under brands including Verano, offering curated strains, pre-rolls, vapes and extracts such as Tire Fire Swift Lifts and Sunshine OG Live Resin Cart; Savvy, providing high-quality flower, mindset-driven vapes and diamond-infused pre-rolls like 100 Proof barrel-style joints and Strut 2-gram all-in-one vapes with NFC technology; Encore, featuring edibles including gummies, hard candies, mints and chocolates; Avexia, with cannabis balms, bath soaks and microdosing tablets blending THC and CBD; MÜV; BITS, the gentler edible line; Essence; and additional offerings like flower, oils, concentrates and infused pre-rolls such as Holy Union. Verano designs, builds and operates branded dispensaries under Zen Leaf and MÜV banners, including innovative formats like the bodega-style Zen Leaf Creek in Arizona; it cultivates over 160 organic proprietary strains in 15 production facilities totaling more than 1.1 million square feet across 13 states, including Arizona, Arkansas, California, Connecticut, Florida, Illinois, Maryland, Massachusetts, Michigan, Nevada, New Jersey, Ohio, Pennsylvania, Virginia and West Virginia.
Founded in 2014 and headquartered in Chicago, Illinois, the company recently completed the redomicile of its parent from British Columbia to Nevada in November 2025, following shareholder approval; acquired operations in Arizona and Virginia from The Cannabist Company Holdings Inc. in 2024; announced an exclusive partnership with Grow Sciences in 2025 to introduce premium flower and extract products in Illinois and with Flower by Edie Parker to launch a cannabis line in Florida; launched new products including Savvy Strut vapes and 100 Proof pre-rolls in Q1 2025; expanded its retail footprint with openings such as MÜV North Miami Beach and New Smyrna Beach in Florida (bringing Florida to 81 dispensaries), Zen Leaf Ashford in Connecticut and MÜV statewide to 80+ locations; secured $12 million in financing against owned real estate in Nevada and Arizona; promoted Richard Tarapchak to Chief Financial Officer in April 2025 and appointed James Leventis as Chief Strategy and Compliance Officer in July 2025; and operates 155-157 dispensaries amid ongoing operational efficiencies, automation implementations and Q1-Q2 2025 financial results showing net revenues of $210 million and adjusted EBITDA of $54 million.