- Business
- Ralco Agencies Ltd (RLCO.TA) imports, markets, and distributes electrical and electronic home appliances in Israel through its subsidiaries Ralco Consumer Products Ltd and Zen Agencies Ltd; core products include refrigerators, LCD televisions, washing machines, dryers, dishwashers, ovens, stoves, microwaves, vacuum cleaners, and electric pots under the SHARP, ZANUSSI (Electrolux), Blomberg (Arçelik), and Grundig brands. The company, founded in 1983 and headquartered at 31 Ha-Metsuda Street in Azor, Israel, supplies retailers and direct consumers nationwide via outsourced logistics and after-sales service through six main branches and dozens of service points. Ralco Agencies operates exclusively in the Israeli consumer durables market, with shares listed on the Tel Aviv Stock Exchange since 1993 and major ownership by Chairman Yaron Ruziak (60%) and CEO Ilan Mizrahi (10%). Recent financial performance shows sales of ILS 86.71 million and net income of ILS 6.53 million for Q3 2025, down slightly from prior year amid market pressures; no major acquisitions, partnerships, or strategic shifts reported in 2024-2025, with focus remaining on core brand distribution and operational efficiency.