- Business
- Samsung Electronics Co., Ltd. manufactures and markets consumer electronics, semiconductors, mobile communications devices and home appliances worldwide. The company operates through its Device eXperience (DX), Device Solutions (DS), and Harman segments; offers smartphones under the Galaxy S, Galaxy Z Fold/Flip, and Galaxy A brands, tablets via Galaxy Tab series, laptops through Galaxy Book lineup, televisions including Neo QLED 8K, Neo QLED 4K, OLED and The Frame models with Vision AI features for personalized content adaptation and SmartThings integration, wearables such as Galaxy Watch and the new Galaxy Ring for health monitoring, home appliances like Bespoke AI Family Hub refrigerators with large touch screens, Bespoke AI Combo washers-dryers, air conditioners, washing machines, robot vacuums and air purifiers; produces displays encompassing OLED panels with 33.1% global market share, microLED technologies, monitors including Odyssey gaming series; supplies memory chips like HBM3E, 24GB GDDR7 DRAM, LPDDR5X, V-NAND and solid-state drives; provides semiconductor components including image sensors, processors and foundry services; and delivers enterprise solutions, automotive displays via partnerships with Hyundai Mobis, network equipment, digital signage and audio products through Harman brands such as JBL, AKG and Harman Kardon. Samsung Electronics maintains assembly plants and sales networks in 76 countries, employs over 260,000 people, and targets consumer, enterprise and automotive markets across the Americas (35.6% of sales), Europe, South Korea, Asia/Africa and China. Founded in 1969 and headquartered in Yeongtong District, Suwon, South Korea, the company accelerated its merger and acquisition activities in 2025 by establishing a dedicated M&A team within its reorganized Task Force division, completing the purchase of German ventilation firm FlaktGroup Holding GmbH to enter the data center HVAC market amid AI growth, acquiring healthcare platform Xealth to expand its health ecosystem bridging wellness and medical care, securing a semiconductor supply deal with OpenAI alongside SK Hynix for the Stargate data center project requiring significant HBM production investments, launching Galaxy S25 series with enhanced AI features, introducing Samsung Vision AI across screens at CES 2025 for real-time environmental adaptation including Home Insights, Pet and Family Care, unveiling Ballie AI companion robot, and advancing Galaxy AI ecosystem connectivity across smartphones, wearables and smart homes.