- Business
- SmarTone Telecommunications Holdings Limited (0315.HK), a subsidiary of Sun Hung Kai Properties Limited (0016.HK) founded in 1992 and headquartered in Kwun Tong, Hong Kong, operates as a leading telecommunications provider primarily in Hong Kong with historical operations in Macau. The company offers voice, multimedia, mobile broadband including territory-wide 5G services, fixed fibre broadband, and 5G home broadband services for consumer and corporate markets; it also provides enterprise IoT solutions, information and communication technology services, customer support, telemarketing, wireless fixed services, and sells handsets and accessories under brands including SmarTone, SmarTone Solutions, Birdie, Sahabat Setia SmarTone, and Barkadahan sa SmarTone. SmarTone targets residential consumers, families, millennials, and businesses, focusing on premium network experiences, digital transformation, smart city initiatives, and cybersecurity offerings such as Data Guard, Call Guard, and phishing SMS alerts; its services emphasize no-wiring 5G home broadband with WiFi-7, Kids CARE app for parental controls, Disney+ bundles, and global roaming across over 300 destinations.
In recent developments, SmarTone renewed its exclusive 850MHz spectrum band and acquired 6/7GHz spectrum to enhance network leadership, strategically allocating premium spectrum to 24 busiest MTR stations while extending coverage to mega event venues, country parks, and remote areas; it adopted 5G-Advanced technology with network slicing for differentiated premium services. The company entered the 2025 Framework Agreement with Sun Hung Kai Properties on June 30, 2025, governing continuing connected transactions including leasing premises for offices, retail stores, and equipment sites; acquisition of insurance services; provision of enterprise ICT solutions for business digitalization and connectivity; and mobile coverage enhancement services for properties, with annual caps set through June 2028 to support network upgrades and operational growth. SmarTone launched innovations such as a 24/7 cybersecurity hotline and enhanced family-oriented services, while delivering resilient financial performance for the year ended June 30, 2025, with profit growth, stable revenues of HK$6,253 million, 16% revenue increase in 5G Home Broadband, 24% EBITDA growth in Enterprise Solutions, and reduced operating expenses through AI-driven efficiencies; it proposed a full-year dividend of 32.0 HK cents per share.