- Business
- The Estée Lauder Companies Inc. manufactures and markets prestige beauty products, including skincare, makeup, fragrance, and hair care items sold under more than 25 brands worldwide. Founded in 1946 and headquartered at 767 Fifth Avenue in New York City, the company operates in approximately 150 countries through department stores, specialty retailers, travel retail, pharmacies, salons, spas, and digital channels such as authorized websites and third-party platforms. Its portfolio encompasses heritage brands like Estée Lauder, Clinique, and Origins; makeup artist brands including M·A·C and Bobbi Brown; luxury brands such as La Mer, Tom Ford Beauty, Jo Malone London, Le Labo, Kilian Paris, and Editions de Parfums Frédéric Malle; and others like Aveda, Bumble and bumble, Smashbox, GLAMGLOW, Too Faced, Dr. Jart+, AERIN Beauty, Aramis, Lab Series, Darphin Paris, and the DECIEM family of brands featuring The Ordinary and NIOD. Skincare offerings include moisturizers, serums, cleansers, toners, body care, exfoliators, acne treatments, facial masks, and sun care; makeup features lipsticks, glosses, mascaras, foundations, eyeshadows, powders, and brushes; fragrances comprise sprays, colognes, lotions, candles, and soaps; while hair care provides shampoos, conditioners, styling aids, treatments, and color products. Recent developments include the full acquisition of DECIEM Beauty Group in June 2024 following prior investment; completion of the $2.8 billion Tom Ford brand acquisition in 2023; an exclusive partnership with Exuud Inc. announced in early 2025 to introduce the Soliqaire biodegradable fragrance delivery system across its prestige portfolio by late 2025, building on a fiscal 2024 investment via New Incubation Ventures; a March 2025 collaboration with Adobe to adopt Firefly generative AI for digital marketing campaigns; the October 2024 opening of its AI-enabled Global Fragrance Atelier in Paris; a 2024 partnership with Messika; and operational enhancements such as a new distribution center in Switzerland and increased focus on e-commerce platforms like Amazon and TikTok Shop.