Moon Inc.

Moon Inc.

1723.HK
Moon Inc.HK flagHong Kong Stock Exchange
0.83
HKD
-0.05
- -
396.97MMarket Cap
Moon Inc.
1723.HK
(Hong Kong Stock Exchange)

Recent

price

0.83

P/E

ratio

- -

div

yld

- -

ROIC.AI

2016
2017
2018
2019
2020
2021
2022
2023
2024
2025
FRC
0.5
0.48
0.48
0.54
0.5
0.34
0.46
0.51
0.63
0.47
Revenue per Share
0.06
0.07
0.05
0.04
0.07
0.03
0.05
0.01
0.04
- -
Basic EPS, GAAP
0.05
0.04
0.04
-0.01
0.04
-0.1
0.13
0.1
0.09
0.01
Free Cash Flow per Basic Share
- -
- -
0.01
- -
- -
0.1
- -
- -
0.15
0.05
Dividend per Share
- -
- -
0.16
0.23
0.17
0.2
0.25
0.26
0.15
0.1
Book Value per Share
0.12
0.18
0.16
0.41
0.34
0.37
0.41
0.42
0.31
0.24
Tangible Book Value per Share
400
400
400
359
400
400
400
400
400
400
Basic Weighted Avg Shares
200
192
193
195
200
136
183
205
252
190
Sales/Revenue/Turnover
12.56
15.33
11.58
9.4
15.03
8.14
12.07
1.24
6
1.18
Operating Margin (%)
1
- -
- -
1
3
5
6
6
6
6
Depreciation Expense
23
26
19
16
27
11
19
4
15
2
Net Income, GAAP
19.05
18.36
22.47
25.2
16.4
13.39
16.47
11.46
14.08
32.16
Effective Tax Rate (%)
11.49
13.71
10.04
8.18
13.29
7.91
10.63
1.93
5.88
0.94
Profit Margin (%)
46
72
61
146
129
138
159
163
107
80
Working Capital
- -
- -
- -
- -
2
3
1
2
2
- -
LT Debt
48
74
63
149
136
146
166
170
125
106
Total Equity
- -
33.09
24.6
12.79
17.3
6.11
10.74
1.3
8.48
1.26
Return on Invested Capital (%)
- -
261.68
60.63
21.84
33.98
12.33
18.73
3.95
17.64
3.66
Return on Capital (%)
- -
3,927.16
60.63
21.84
34.96
14.4
21.67
3.88
18.35
3.64
Return on Common Equity (%)

Capital Structure

FRC

in mil. unless spec.
No data availableFinancial data will appear here once available

Working Capital

FRC

in mil. unless spec.
No data availableFinancial data will appear here once available

Growth Rates

FRC

in mil. unless spec.

(avg. rate of change)

10 years
5 years
1 year
Total Equity
- -
-3.52%
-14.62%
Free Cash Flow
- -
-135.24%
-87.87%
Net Income, GAAP
- -
26.07%
-87.93%
Sales/Revenue/Turnover
- -
2.56%
-24.89%
Total Cash Common Dividend
- -
- -
-66.67%

Quarterly Revenue

FRC

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2024
- -
- -
- -
- -
252
2025
- -
- -
- -
- -
190
2026
- -
- -
- -
- -
- -

Quarterly Earnings Per Share

FRC

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2024
- -
- -
- -
- -
0.04
2025
- -
- -
- -
- -
- -
2026
- -
- -
- -
- -
- -

Quarterly Dividends Per Share

FRC

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2024
- -
- -
- -
- -
0.15
2025
- -
- -
- -
- -
0.05
2026
- -
- -
- -
- -
- -
Business
Moon Inc. (1723.HK), formerly HK Asia Holdings Limited, operates as an investment holding company primarily engaged in the wholesale and retail sale of prepaid telecommunications products in Hong Kong; it offers subscriber identity module (SIM) cards and top-up vouchers that enable users to make local and international phone calls as well as access mobile data services; the company distributes these products through self-operated retail stores, wholesalers, and retailers within its sales network, targeting domestic helpers, local users traveling abroad, and tourists. Founded in 1995 and headquartered at Chun Wo Commercial Centre in Sheung Wan, Hong Kong, Moon Inc. maintains a workforce of approximately 47 employees and focuses its operations within the Hong Kong market while exploring expansions into cryptocurrency and Web 3.0 technology-related businesses. In early 2025, UTXO Management, in partnership with Sora Ventures, Top Legend SPC, and Allied Top Investments, acquired a majority stake of around 70% in the company, leading to its rebranding from HK Asia Holdings Limited to Moon Inc. to reflect a strategic pivot toward Bitcoin investments, Web3 initiatives, and financial technology ventures; this acquisition, modeled after successes like Japan's Metaplanet, positions the firm to diversify its portfolio in the blockchain industry. More recently, on December 1, 2025, Moon Inc. announced further open-market acquisitions of Bitcoin funded by cash reserves, marking ongoing Bitcoin treasury accumulation alongside previous purchases to enhance long-term shareholder value and align with global financial trends in digital assets. The company also pursues related moves, such as a subsidiary's subscription for a stake in Asia Strategy Partners LLC and interests in entities like DV8, underscoring its commitment to cryptocurrency integration across treasury and product lines.