- Business
- MIXUE Group (2097.HK) operates as a leading China-based chain specializing in the development, production, sales, and franchise management of ready-made beverages and ice cream products; it supplies core ingredients, packaging materials, store equipment, and IT services to its extensive network of primarily franchised outlets under the Mixue Ice Cream & Tea and Lucky Cup brand names, encompassing fruit teas such as passion fruit bubble tea and lemon jasmine tea, milk teas including classical milk tea and o-coco milk tea, soft-serve ice creams, milk shakes like strawberry peach mi shake, sundaes such as super mango sundae, and coffee offerings. Founded in 1997 and headquartered in Zhengzhou, Henan Province, the company serves value-conscious consumers through over 45,000 stores, making it the world's largest food-service chain by outlet count, with operations spanning Mainland China, Hong Kong, and international markets including Indonesia, Vietnam, Malaysia, Thailand, the Philippines, Cambodia, Laos, Singapore, Australia, South Korea, Japan, and planned expansion into the United States. In March 2025, MIXUE Group completed its initial public offering on the Hong Kong Stock Exchange, raising approximately HK$3.45 billion in the city's largest IPO of the year; in October 2025, it acquired a 53% stake in Xianpi Fuluji (Fulujia) for RMB 297 million via capital increase and equity transfer, establishing the fresh beer brand as a non-wholly-owned subsidiary to diversify into on-tap fresh beer and leverage synergies in supply chain, R&D, logistics, and marketing resources.