- Business
- Qwamplify SA (ALQWA.PA) provides digital and data-driven marketing solutions primarily in France, specializing in strategies to recruit, convert, engage, and retain consumers and B2B clients through web and in-store channels. Founded in 1997 and headquartered in Levallois-Perret, France, the company offers a comprehensive suite of services including programmatic advertising such as display and native ads, video, audio and in-game ads, retail media, segmented TV and digital out-of-home (DOOH); performance activation encompassing emailing and SMS for acquisition, email address collection, e-commerce traffic generation, lead generation, contests and landing pages; professional target activation featuring relational marketing, loyalty strategies, transactional programs and distributor network animation; and additional solutions like brand content, SMS campaigns, native ads, emailing with dynamic creative optimization (DCO), coregistration, gamification, incentives, e-commerce impulses, drive-to-store activations, prescriber engagement and retail media. With approximately 238 employees, Qwamplify operates from multiple locations in France including Bordeaux, Mougins and Rousset, and maintains a presence in Europe through historical group affiliations in cities such as Helsinki, Oslo, Stockholm and Milan. Formerly known as Custom Solutions SA, the company completed the acquisition of the remaining 49.9% stake in Highten from its founders in April 2019 to consolidate its data marketing capabilities; more recently, its Nordic operations under Qwamplify Nordics, generating EUR 3.2 million in 2024 sales, were acquired by Eniro Group in 2025 for EUR 700,000, reflecting a strategic divestiture amid a focus on core French operations, while Qwamplify reported earnings for the fifteen months ended December 31, 2024, with trailing twelve-month revenue of EUR 34.52 million and net earnings of EUR 973,090 as of late 2025.