- Business
- Goldman Sachs Future Consumer Equity ETF (GBUY) is an actively managed exchange-traded fund that seeks long-term growth of capital by investing primarily in U.S. and non-U.S. equity securities aligned with the evolving priorities, spending habits, and values of younger consumers, including Millennials and Gen Z; the fund targets themes such as tech-enabled consumption (e.g., e-commerce, digital entertainment and gaming, digital components, social media, fintech infrastructure, internet and communications infrastructure), lifestyle and values (e.g., experiences, health and wellness, sustainable living, luxury, value consumption, home); it employs a global, all-cap approach with 40 to 50 typical holdings across sectors like information technology (approximately 30%), communication services (25%), and consumer discretionary (24%), with top positions including Apple Inc., NVIDIA Corporation, Amazon.com Inc., Netflix Inc., and Meta Platforms Inc.. The ETF, which trades on NYSE Arca under the ticker GBUY with CUSIP 38149W788, NAV ticker GBUY.NV, and intraday NAV ticker GBUYIV, features a total expense ratio of 0.75% and maintains assets under management of approximately $18 million as of June 30, 2025.. Launched on November 9, 2021, by Goldman Sachs Asset Management L.P., a division of The Goldman Sachs Group, Inc., headquartered at 200 West Street, New York, New York, the fund serves institutional and retail investors seeking exposure to disruptive consumer trends driven by digital natives..
In recent portfolio activity as of the second quarter of 2025, the fund initiated positions in L'Oreal S.A. (health and wellness), DoorDash Inc. (experiences), Roblox Corporation (digital entertainment and gaming), Broadcom Inc. (digital components), Scout24 SE (home), and MakeMyTrip Limited (experiences), reflecting active security selection to capture growth in beauty, delivery, immersive platforms, AI infrastructure, real estate classifieds, and online travel; it trimmed or exited holdings including LVMH Moet Hennessy Louis Vuitton SE, NetEase Inc., Oddity Tech Ltd., Tencent Music Entertainment Group, and Budweiser Brewing Company APAC Ltd. due to shifting market dynamics and reallocation opportunities. . A major strategic change occurred in June 2025 when Goldman Sachs Asset Management announced the fund's liquidation, approved by the board; trading ceased after market close on July 18, 2025, with final liquidation and cash distributions to remaining shareholders on or about July 25, 2025, rendering GBUY defunct as of July 17, 2025.. Concurrently, Goldman Sachs expanded its broader ETF platform through a December 1, 2025, agreement to acquire Innovator Capital Management for approximately $2 billion, adding $28 billion in defined-outcome ETF assets under supervision and enhancing active ETF capabilities, with the deal expected to close in Q2 2026.. The fund operated without notable partnerships, funding rounds, or name changes specific to GBUY in the prior 1-2 years beyond these developments..