- Business
- Geo Limited Geo Limited (NZX: GEO) is a New Zealand-based software-as-a-service (SaaS) provider of cloud-based mobile workforce management solutions for trade, home service, and field service businesses; its core products include GeoNext, a next-generation platform for quoting, job scheduling, staff management, timesheets, invoicing, payments, and job tracking, and GeoOp, a legacy job management application supporting similar functionalities across industries such as electrical, plumbing, HVAC/air conditioning, cleaning, building and construction, landscaping, pest control, roofing, maintenance, locksmith services, solar installation, and delivery. The company operates globally with offices and customers in New Zealand, Australia, the United Kingdom, the United States, and 17 other countries, serving over 15,000 to 25,000 trade and home service customers that utilize its platforms to boost efficiency, streamline operations, improve cash flow, and enhance customer experiences through mobile access to job details, photos, documentation, and centralized systems. Founded in 2009 and headquartered in Wellington, New Zealand, at ANZ Centre, 171 Featherston Street, Geo Limited rebranded from GeoOp Limited in September 2018, launched GeoNext in 2019 with a modern interface, expanded with a UK office in 2022 amid leadership changes, entered receivership in September 2024 under Pioneer Capital pursuant to a March 2023 security agreement with receivers seeking a sale, and delisted from the NZX Main Board in February 2024 following shareholder approval due to high listing costs, low liquidity, and strategic review efforts to attract buyers as a private entity.