Goto Ltd
GOTO.TA
Tel Aviv Stock Exchange410.00
ILA
-15.80
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Goto Ltd
GOTO.TA
(Tel Aviv Stock Exchange)
Recent
price
410.00
P/E
ratio
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div
yld
- -
ROIC.AI
Capital Structure
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in mil. unless spec.- Similar Companies
- Business
- Goto Ltd Goto Ltd (TASE: GOTO.TA), formerly known as Neratech Media Ltd, operates as an Israel-based provider of multimodal shared mobility solutions; the company offers self-driven shared vehicles including cars, vans, mopeds, kick-scooters, and e-bikes accessible through a single app, alongside car rental services for daily to 30-day periods featuring compact, family, and luxury vehicles, flexible leasing options such as Lisimgish for monthly subscriptions from one to 36 months covering maintenance, insurance, registration, and repairs excluding fuel, and advanced fleet management technology for businesses enabling control, optimization, and integration with existing CRM systems. Goto Ltd serves private customers and businesses with tailored solutions like corporate accounts for shared car access, exclusive fleet vehicles, operational leasing, and 24/7 support, primarily operating in major Israeli cities including Tel Aviv, Haifa, and Herzliya, with international expansion through the emmy electric scooter sharing service in large German cities. Founded in 2008 and headquartered at Lincoln 20 in Tel Aviv, Israel, the company employs approximately 213 people under CEO Gil Laser. In recent developments, Goto Ltd went public on the Tel Aviv Stock Exchange in February 2022 via a reverse merger with shell company Neratech Media Ltd, valuing the combined entity at $163 million with Goto Global shareholders receiving 74% ownership; the transaction supported expansion into new cities, enhanced B2B activities, and additional product offerings amid projected 2022 revenue of $35 million, up 58% from 2021. The company continues to prioritize multimodal growth and sustainability, reducing urban congestion and emissions through pay-per-use models without long-term commitments.