- Business
- Humm Group Limited Humm Group Limited (ASX:HUM) is an Australia-based diversified non-bank financial services company that provides consumer and commercial financing solutions, including buy-now-pay-later (BNPL) plans, credit cards, and asset financing products directly and through retailer networks. The company offers core products such as humm, a flexible BNPL platform with interest-free repayment options up to 120 months for purchases up to $50,000 covering home renovations, veterinary, dental, optical, fertility services, and furniture; humm90 Mastercard, providing up to 110 days interest-free on everyday spending and up to 60 months interest-free instalments; Q Mastercard in New Zealand, featuring no interest, no payments for 10 weeks on minimum spends; and FlexiCommercial, a broker-dedicated leasing and chattel mortgage solution for small and medium enterprises acquiring business assets. These offerings target consumers, retailers, and businesses across retail, healthcare, e-commerce, and commercial sectors.
Humm Group Limited operates in Australia, New Zealand, Ireland, the United Kingdom, and Canada, with segments including Point of Sale Payment Plans, Australia Cards, New Zealand Cards, and Commercial Leasing. Founded in 1988 (formerly FlexiGroup Limited, rebranded to Humm Group in November 2020) and headquartered in Sydney, New South Wales, the company maintains additional key locations in Auckland, New Zealand; Dublin, Ireland; and Adelaide, Australia.
Recent developments include a $210 million takeover bid received in June 2025, which was subsequently withdrawn by The Abercrombie Group; expansion into e-commerce via partnerships with AeroCommerce, OneStepCheckout, and Optty in the UK and Ireland; exclusive BNPL partnership with Mitre 10 and Home Hardware trade through hummpro for business cashflow management; a strategic alliance with LG Energy Solution to enter the Virtual Power Plant market for affordable renewable energy in Australia; and the launch of bundll BNPL product in New Zealand in partnership with Westpac NZ. These initiatives reflect ongoing global expansion, product innovation, and strategic shifts toward diversified BNPL and renewable energy financing within the last two years.