Impelus Limited
IMS.AX
Australian Securities Exchange0.01
AUD
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Impelus Limited
IMS.AX
(Australian Securities Exchange)
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0.01
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div
yld
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ROIC.AI
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- Business
- Impelus Limited (ASX:IMS) operates as a technology-led digital customer generation company utilizing Digital Performance Marketing (DPM) platforms and infrastructure to enable businesses to acquire customers at scale via digital channels and devices; it previously focused on mobile commerce including mobile marketing and carrier billing services targeting sectors such as childcare, home, education, and hearing. The company, founded in 1999 and headquartered in East Sydney, Australia, has historically conducted operations in Australia and the UK through subsidiaries like Marketing Punch Limited and Global One Mobile Entertainment. Impelus exhibits no significant current operations following the sale of its active assets during administration in 2021. In recent major changes, Impelus entered voluntary administration in March 2021, effectuated a Deed of Company Arrangement approved by creditors in April 2021 and shareholders in October 2021, and saw its shares suspended from ASX quotation on January 27, 2021. In November 2022, the company executed a binding Heads of Agreement to acquire Neocology Pty Ltd (trading as Lithium999), an engineering consultant specializing in lithium processing technology development including a patentable continuous Lithium Metal Production process and pilot plant plans, alongside applying for voluntary delisting from ASX under Listing Rule 17.11 with an expected removal around late December 2022 or automatically by January 2023; the acquisition, contingent on an A$8 million capital raising, share consolidation, and shareholder approvals at an Extraordinary General Meeting, aimed to pivot into lithium processing and exploration via two prospective tenements in Western Australia (applications 77/3007 and 77/3008).