- Business
- Kokuyo Camlin Limited manufactures and markets a broad range of stationery and art materials under its flagship Camel and Camlin brands; core products include artist acrylics, HD acrylics, gouache colours, oil colours, water colours, fluid acrylics, poster colours, drawing inks, art powders, tempera colours, oil pastels, drawing pencils, brush pens, fine liner pens, canvases, sketchbooks, painting kits, mediums, brushes, crayons, colour pencils, wooden pencils, mechanical pencils, erasers, sharpeners, exam pads, geometry boxes, scales, technical instruments, notebooks, adhesives, glues, whiteboard markers, permanent markers, highlighters, correction pens, fountain pen inks, stamp pads, carbon papers, play dough, modeling clay, and child-grip crayons; the company serves students, hobbyists, artists, and professionals through scholastic, academic, office, and fine art segments. Kokuyo Camlin Limited, founded in 1931 as Camlin and renamed in 2012 following its joint venture with Japan's Kokuyo S&T Co. Ltd., maintains headquarters in Mumbai, India, with manufacturing facilities in Patalganga, Tarapur (Maharashtra), and Samba (Jammu and Kashmir); it operates primarily in India with exports to SAARC countries, the Middle East, Far East, Mauritius, Ghana, the United States, Canada, Australia, and Japan. Recent developments encompass new product launches such as pastel acrylics, enhanced watercolour cakes in 12-24 shades, Camel premium sketchbooks, acrylic markers, cartridge-based whiteboard markers, Camel Colourpad, watercolour brushes, artist mop brushes, Scholar+ and Scholar Basics geometry boxes, washable colour markers, silky crayons, and spin erasers; a refreshed visual identity for Camel artist range and Camlin stationery; expanded wooden pencils and notebooks using 57-64 GSM paper; marketing campaigns including Camel Ki Colourful Duniya, Camel Art Contest, and Camel Art Foundation workshops at Hampi and Ajmer; manufacturing advancements with Japanese injection molding robotics, Salesforce automation, distribution management systems, and website revamp; plus CSR expansions like 30+ Mini Science Centres, 1,000+ teacher STEM trainings, RO water plants, and Nanhi Kali support for 37 girls.