- Business
- PGG Wrightson Limited PGG Wrightson Limited is a leading New Zealand-based full-service agribusiness company that provides comprehensive products and services across the rural supply chain to farmers, growers, and rural businesses nationwide. Founded through the 2005 merger of Pyne Gould Guinness and Wrightson with roots tracing back to 1851 and 1861, the company is headquartered in Christchurch and employs over 1,800 people. Its core offerings encompass rural and farm supplies through 90 retail stores stocking feed supplements, fertilizers, farm merchandise, and animal health products; livestock trading via auctions, private sales, on-farm transactions, online platforms like bidr and agOnline, genetics and breeding services, and innovative financing options such as GO-STOCK and Defer-a-Bull; wool handling including crossbred, mid-micron, and fine wool procurement, warehousing, marketing, and export through Bloch & Behrens Wool (NZ) Ltd; water and irrigation solutions featuring full design, commissioning, maintenance, and Valley Irrigation systems; real estate services for farms, homes, and commercial properties via a network of 150 licensed agents under PGG Wrightson Real Estate; horticulture and viticulture support from Fruitfed Supplies including crop monitoring, pest management, irrigation, soil testing, plant nutrition, and R&D trials; seeds, grains, and pasture improvement products; Agritrade wholesale manufacturing and distribution of agronomy, animal nutrition, and crop management items; as well as insurance, farm consultancy, finance, and technical advisory in soil science, agronomy, and animal health. In July 2025, PGG Wrightson acquired Nexan Group, an animal health manufacturer, for NZ$20 million through its Agritrade division to bolster local production of veterinary products under brands like Vetmed, Active+, Cervidae, Farma, and Centramax, enhancing innovation and distribution in livestock pharmaceuticals tailored to New Zealand conditions. The company continues to emphasize digital transformation, sustainable practices, and strategic growth in segments like wool, viticulture, and arable farming while maintaining market leadership in livestock, rural supplies, and real estate across New Zealand.