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System1 Group PLC

System1 Group PLC

SYS1.L
System1 Group PLCGB flagLondon Stock Exchange
312.75
GBp
-0.25
- -
39.69MMarket Cap
System1 Group PLC
SYS1.L
(London Stock Exchange)

Recent

price

312.75

P/E

ratio

- -

div

yld

- -

ROIC.AI

2010
2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021
2022
2023
2024
2025
FRC
1.3
1.66
1.66
1.95
1.95
1.99
- -
- -
2.2
2.14
2.02
1.8
1.87
1.84
2.37
2.95
Revenue per Share
0.12
0.15
0.08
0.19
0.23
0.24
- -
- -
0.1
0.1
-0.02
0.13
0.07
0.03
0.16
0.35
Basic EPS, GAAP
0.14
0.12
0.07
0.35
0.25
0.21
- -
- -
0.15
0.04
0.14
0.31
0.3
-0.15
0.4
0.39
Free Cash Flow per Basic Share
0.02
0.03
0.03
0.15
0.16
0.04
- -
- -
0.34
0.07
0.07
- -
- -
- -
- -
0.05
Dividend per Share
0.25
0.39
0.42
0.48
0.45
0.58
- -
- -
0.38
0.38
0.28
0.42
0.47
0.48
0.64
0.94
Book Value per Share
0.29
0.44
0.49
0.57
0.55
0.69
- -
- -
0.56
0.5
0.43
0.54
0.61
0.57
0.71
1.01
Tangible Book Value per Share
13
12
13
13
13
13
12
- -
12
13
13
13
13
13
13
13
Basic Weighted Avg Shares
16
21
21
24
25
25
- -
- -
27
27
25
23
24
23
30
37
Sales/Revenue/Turnover
14.14
13.32
7.27
14.52
17.45
18.05
- -
- -
7.37
7.64
1.64
10.01
4.59
3.58
11.66
15.22
Operating Margin (%)
- -
- -
1
- -
- -
- -
- -
- -
- -
1
3
2
1
1
1
1
Depreciation Expense
1
2
1
2
3
3
- -
- -
1
1
- -
2
1
- -
2
4
Net Income, GAAP
33.24
32.97
31.49
31.52
32.41
32.64
- -
- -
39.11
34.04
178.04
18.59
- -
43.81
34.54
15.65
Effective Tax Rate (%)
9.05
8.93
4.99
9.96
11.75
12.04
- -
- -
4.5
4.71
-0.91
7.4
3.96
1.73
6.77
11.95
Profit Margin (%)
3
5
6
7
6
8
- -
9
6
6
7
9
7
7
9
12
Working Capital
- -
- -
- -
- -
- -
- -
- -
- -
3
2
6
3
1
- -
- -
- -
LT Debt
5
7
7
8
8
9
- -
10
7
7
6
7
8
9
11
14
Total Equity
29.42
27.44
12.99
28.15
32.84
32.81
- -
- -
11.1
12.85
-2.87
14.61
- -
3.86
20.58
34.69
Return on Invested Capital (%)
55.49
46.67
20.68
43.27
49.41
47.01
- -
- -
15.25
17.3
-3.63
17.99
- -
5.18
25.62
42.93
Return on Capital (%)
55.49
46.67
20.68
43.15
49.24
46.55
- -
- -
19.45
27.01
-5.56
38.19
16.92
6.68
28.54
44.58
Return on Common Equity (%)

Capital Structure

FRC

•

in mil. unless spec.
No data availableFinancial data will appear here once available

Working Capital

FRC

•

in mil. unless spec.
No data availableFinancial data will appear here once available

Growth Rates

FRC

•

in mil. unless spec.

(avg. rate of change)

10 years
5 years
1 year
Total Equity
- -
20.05%
33.45%
Free Cash Flow
- -
-81.08%
-3.55%
Net Income, GAAP
- -
-81.91%
120.02%
Sales/Revenue/Turnover
- -
9.04%
24.67%
Total Cash Common Dividend
- -
- -
-32.77%

Quarterly Revenue

FRC

•

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2024
- -
- -
- -
- -
30
2025
- -
- -
- -
- -
37
2026
- -
- -
- -
- -
- -

Quarterly Earnings Per Share

FRC

•

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2024
- -
- -
- -
- -
0.16
2025
- -
- -
- -
- -
0.35
2026
- -
- -
- -
- -
- -

Quarterly Dividends Per Share

FRC

•

in mil. unless spec.

Year

Q1
Q2
Q3
Q4
FY
2024
- -
- -
- -
- -
- -
2025
- -
- -
- -
- -
0.05
2026
- -
- -
- -
- -
- -
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Business
System1 Group PLC System1 Group PLC operates as a marketing decision-making platform that predicts and improves marketing effectiveness for the world's largest advertisers by measuring emotional responses to creativity. The company offers core products and services including Test Your Ad for advertising effectiveness testing, which provides predictive insights on ad performance through emotion measurement; Test Your Innovation for evaluating the commercial potential of new products, concepts, packaging, taglines, and claims; Test Your Brand for brand health tracking and strategy improvement; Test Your Distinctive Assets+ for assessing emotions evoked by brand assets like fluent devices; and data-led consultancy services such as Improve Your, alongside access to a database of over 120,000 TV ads for benchmarking via Test Your Ad Competitive Edge. System1 Group PLC serves brand marketers across consumer cyclical sectors, focusing on advertising, innovation, and brand effectiveness, with primary customers including global advertisers like Pfizer, Aldi, Boots, and Tourism Australia. Founded in 1999 through its principal subsidiary BrainJuicer Limited and incorporated as a public limited company on 19 September 2006, System1 Group PLC maintains its headquarters at 4 More London Riverside, London, SE1 2AU, United Kingdom, with additional offices in the United States, Switzerland, Germany, the Netherlands, France, Brazil, Singapore, and Australia; the company lists on the London Stock Exchange AIM market. Geographically, it generates significant revenue from the United States, United Kingdom, and other international markets including Latin America. In recent developments, System1 Group PLC reported fiscal year 2025 revenue of £37.4 million, reflecting 25% year-over-year growth driven by 39% expansion in platform revenue from strategic products; the company plans to launch an instant Test Your Ad AI product early in the next year for directional results complemented by human emotional diagnostics, advances AI integration in testing processes including validation and optimization, and released key research outputs such as The Creative Dividend report combining Effie case data with Test Your Ad results, a global Creative Consistency Score study across 150+ brands, and a partnership study with TikTok on effective ad features.