XP Factory Plc
XPF.L
London Stock Exchange19.00
GBp
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XP Factory Plc
XPF.L
(London Stock Exchange)
Recent
price
19.00
P/E
ratio
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div
yld
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ROIC.AI
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in mil. unless spec.- Similar Companies
- Business
- XP Factory Plc is a United Kingdom-based experiential leisure company operating primarily through two fast-growing leisure brands: Escape Hunt and Boom Battle Bar. The company specializes in escape-the-room experiences, delivering immersive, team-based puzzle adventures at owned and franchised sites within the UK and internationally across five continents, also offering digitally delivered remote games. Boom Battle Bar combines competitive socializing activities with themed cocktails, drinks, and street food in a high-energy atmosphere, featuring activities such as augmented reality darts, Bavarian axe throwing, crazier golf, and shuffleboard. These offerings target leisure consumers, corporate team-building clients, and other organizations. Founded in 2016 and headquartered in London, XP Factory Plc generates the majority of its revenue from the UK with a presence in Europe and other global markets. The company engages in franchising operations alongside its owner-operated venues, supporting a diverse geographic footprint. Recent major changes include a strategic acquisition of Boom Battle Bars, completed in 2023 as part of an expansion plan, and a rebranding from Escape Hunt plc to XP Factory Plc in December 2021 to reflect its broader experiential leisure business model. In the fiscal year ending March 31, 2025, XP Factory reported strong revenue growth of approximately £57.3 million, driven by robust performances from both Escape Hunt and Boom Battle Bar, with ongoing strategic initiatives focusing on expanding the network of sites, improving operating efficiencies, and targeting £100 million in run-rate sales. Additionally, the company secured a £10 million revolving credit facility with Barclays Bank PLC in 2025 to support growth and liquidity. XP Factory operates within the leisure and entertainment sector, delivering comprehensive experiential entertainment products that combine physical and digital engagement. The company caters to a diverse customer base including individual consumers seeking social leisure activities, corporate clients seeking team-building solutions, and franchise partners. It employs approximately 1,290 staff and is led by CEO Richard John Harpham and chaired by Richard Sidney Rose, with its main office located at 70-88 Oxford Street, London. Overall, XP Factory Plc is a dynamic experiential leisure business with a distinct focus on immersive escape room experiences and competitive social gaming bars, leveraging strategic acquisitions and financing to support continued expansion and innovation in the UK and international markets. Its portfolio of experiential brands and growing franchise network positions it as a significant player in the leisure entertainment industry.