- Business
- FIYTA Precision Technology Co., Ltd. engages in the research, development, design, manufacturing, and retail of high-precision watches and related technology products. The company’s core products include quartz watches, automatic mechanical watches, artistic clocks, scratch-proof precious metal cases, high-precision clock and watch spares and accessories, and smartwatches featuring advanced AI capabilities such as smart Q&A and customizable watch faces. It also provides precision machining and technical development services for various industries including optical communication, laser, electronics, and medical devices. Operating primarily in China, FIYTA maintains research and production platforms in Shenzhen and Switzerland, catering to both domestic and international markets. Founded in 1987 and headquartered in Shenzhen, the company focuses on integrated capabilities across the entire industry chain, including R&D, design, manufacturing, sales, and after-sales service.
In recent years, FIYTA has strategically expanded its precision technology business to emphasize fields such as lasers, optical communication, and smart wearable devices, reflecting a shift toward high-tech and precision manufacturing sectors. Significant developments include advancing the technological capabilities of its smartwatches by integrating third-party AI applications, and launching its self-developed automatic mechanical movement "Zhaixing," which became the first female space watch movement certified by the French Besançon Observatory. The company has also engaged in acquisitions to broaden its industrial capabilities, exemplified by its intent to acquire a controlling stake in Shaanxi Changkong Gear Co., Ltd. FIYTA continues to strengthen its core proprietary brand through technological innovation, industrial design awards, and cultivating strategic emerging industries aligned with its global strategy and transformation plans.
The company’s business segments include consumer-oriented watch manufacturing under the core FIYTA brand, precision parts manufacturing for industrial applications, and smart wearable devices development. FIYTA targets mid- to high-end consumers, aviation and space sectors, medical industry clients, and precision equipment manufacturers. It has also enhanced its operational scale and market presence by cultivating private domain group purchase activities and promoting new business exploration in strategic emerging sectors. FIYTA’s comprehensive offering spans from traditional luxury and fashion watches to cutting-edge smart and precision technologies, positioning it as a key player in both consumer and industrial precision technology markets in China and abroad.
FIYTA Precision Technology Co., Ltd. was formerly known as FIYTA Holdings Ltd. until its name change in December 2019, reflecting its renewed focus on precision technology and smart wearable innovation. The company’s continued R&D investments and industry certifications underscore its commitment to technological leadership and quality manufacturing in the precision technology sector. Its headquarters remain in Shenzhen, China, supporting a growing global footprint and research collaboration efforts.
Overall, FIYTA Precision Technology Co., Ltd. operates as a diversified precision technology company with robust capabilities in watchmaking, precision machining, and high-tech wearable applications, driving its growth through innovation, strategic acquisitions, and expanding its product portfolio and customer base within China and internationally.