- Business
- Hugel, Inc. develops and manufactures biopharmaceuticals focused on medical aesthetics in South Korea and internationally; the company produces botulinum toxin products under the Botulax, Regenox, Zentox, Reage, Magnion, Hugel Toxin, Juvenlife, Botulim, Botoshot, and Letybo brands for treatments including eyelid convulsion, glabellar lines, upper limb spasticity, equinus foot deformity, and crow's feet; hyaluronic acid fillers under the Dermalax and The Chaeum brand names; skin boosters and cosmetics under the Wellage brand; and medical devices including lifting threads and products under the BlueRose brand. Hugel operates manufacturing facilities in Chuncheon-si and Seoul, South Korea, with a presence in approximately 70 countries through eight global subsidiaries in the US, Australia, Canada, Taiwan, China, Hong Kong, and Singapore; it targets medical professionals and consumers in the aesthetics industry, serving markets across Asia-Pacific, Europe, North America, and the Middle East & North Africa. Founded in 2001 and headquartered in Chuncheon-si, South Korea, Hugel recently achieved record net sales, operating profit, and net income in 2024 driven by growth in botulinum toxin, hyaluronic acid fillers, and cosmetics; it entered the US market through a strategic partnership with BENEV Company Inc. for Letybo commercialization following FDA approval, with full-scale sales launched in 2025; expanded into Brazil and Malaysia with Letybo launches and new partner Derma Dream; and strengthened its position as the only South Korean firm approved in the US, China, and Europe botulinum toxin markets.