- Business
- Kameda Seika Co., Ltd. manufactures and sells rice crackers and snacks in Japan and internationally. The company produces rice flour bread and rice breadcrumbs; plant-based and health-oriented foods including low-protein rice, easy-to-eat rice porridge, rice-based foods, and food supplements; and agricultural products through processing and sales. It offers flagship brands such as KAMEDA no Kaki no Tane (including Wasabi and Ume and Shiso variants), Happy Turn, KAMEDA Magari Senbei, Teshioya, KAMEDA Tsumami Dane, Waza no KodaWari, Potapota Yaki, Age-Ichiban, Usuyaki, HaiHain, Soft Salad, and Katabutsu; alongside regional lines like Arare Toyosu, Edo Sen Sharaku, and Nikko Mochi Honpo. Kameda Seika also provides freight transportation and warehousing services; sells and repairs automobiles; imports and exports food products; and operates Kakitane Kitchen specialty shops for souvenirs and gifts. Products reach consumers via supermarkets, convenience stores, department stores, drug stores, discount outlets, and 100-yen shops. Founded in September 1946 and established in August 1957, the company maintains headquarters at 3-1-1 Kameda-kogyodanchi, Konan-ku, Niigata-shi, Niigata 950-0198, Japan, with four domestic plants in Niigata prefecture, eight sales branches across Japan (Sendai, Tokyo, Nagoya, Osaka, Fukuoka), and overseas operations encompassing seven manufacturing bases and one sales office in China, Vietnam, Thailand, Cambodia, India, and the USA. In a key recent development, Kameda Seika completed the acquisition of the remaining 50% stake in TH Foods, Inc. from Mitsubishi Corporation for approximately $220 million on June 26, 2025, enhancing synergies in rice cracker technology, mass production expertise, and North American market expansion through collaboration with THF's regional operations and Asian subsidiaries. The company reports consolidated sales of JPY 103 billion for the period ending March 31, 2025, with 4,090 employees, and pursues strategic growth via overseas business pillars, domestic rice cracker profitability improvements, and food business revenue diversification.