- Business
- Rokko Butter Co., Ltd. manufactures and sells processed cheese products, nuts, and related food items primarily under the QBB brand in Japan and the EMINA brand internationally; its cheese portfolio includes baby cheese, sliced cheese, stick cheese, candy cheese, smoked cheese, mixed cheese, powdered cheese, cream cheese, non-baked cheese cake, and plant-based cheese options such as PLANT MADE, while nuts offerings comprise almonds, snacks, cheese beans, and mixed nuts, supplemented by oat milk products, desserts, and imported chocolates. Established in 1948 and headquartered in Kobe, Hyogo, Japan, the company holds the top market share for processed cheese in Japan, where cheese accounts for over 90% of sales, and operates factories including Kobe, Inami, Nagano, and Kasai, with international subsidiaries in Vietnam through QBB Vietnam Company Limited and in Indonesia via PT Emina Cheese Indonesia, a joint venture with Mitsubishi Corporation. In recent developments, Rokko Butter acquired an additional 51% stake in Mitsuya Group Honsha Co., Ltd. in 2025, making it a wholly-owned subsidiary following a 49% investment in July 2024 to strengthen nut production capabilities, while continuing to innovate with products like plant-based cheese that earned a Superior Taste Award from the International Taste Institute in 2024.