- Business
- UUUM Co., Ltd. operates as an online creator network and Japan's leading influencer marketing agency, providing comprehensive management production services for YouTubers and content creators including HIKAKIN, Hajime Shacho, Fischer's, TOKAI ONAIR, and SeikinTV; influencer marketing solutions such as promotion plan development, media planning, and video marketing consulting; content creation support across various media; AdSense optimization for YouTube advertisements; direct-to-consumer sales of original creator merchandise through brand planning and product development; game development and promotion; joint operation of channels like BonBonTV; and offline events featuring creator appearances. The company serves entertainment, beauty, fashion, gaming, and other sectors, targeting brands, advertisers, and fans primarily in Japan with over 14,000 channels in its network boasting significant subscriber bases and annual views. Founded in June 2013 and headquartered at 28F Midtown Tower, 9-7-1 Akasaka, Minato-ku, Tokyo, Japan, UUUM employs approximately 511 people and operates as a subsidiary of FreakOut Holdings, Inc.
In recent developments, FreakOut Holdings, Inc. proposed in November 2024 to acquire an additional 49.03% stake for ¥5.3 billion and completed the purchase of an additional 40.6% stake for ¥4.4 billion by December 25, 2024, increasing its control ahead of UUUM's delisting from the Tokyo Stock Exchange Growth market on February 17, 2025 due to the acquisition by its controlling shareholder. These transactions mark a major strategic shift toward full privatization under FreakOut Holdings, with no reported new product launches or partnerships in the last 1-2 years beyond ongoing creator network expansions.