- Business
- United International Holding Company (4083.SR), a Saudi Arabia-based holding company founded in 2021 and headquartered in Al Khobar, operates primarily in the consumer finance sector through its subsidiaries United Company for Financial Services (Tasheel Finance) and Procco Financial Services W.L.L.; it provides product finance via Murabaha, personal finance through Tawarruq loans, and credit card financing services to individual customers in the Kingdom of Saudi Arabia, while also investing in stocks and securities, extending loans, guarantees, and financing to affiliates, and offering remote processing, data backup, credit card payment processing, call center operations, application processing, and IT support for financial institutions. The company, a subsidiary of United Electronics Company (eXtra), maintains operations licensed by the Saudi Central Bank and the Central Bank of Bahrain, targeting retail consumers with end-to-end digital financing solutions amid a competitive market. In late 2024, it listed 30% of its shares, or 7.5 million shares, on the Saudi Tadawul main market following Capital Market Authority approval and a public offering with book-building from October 28 to November 4 and retail tranche on November 19-20, marking its transition to a publicly traded entity.