- Business
- General Motors Company designs, manufactures, and sells a broad range of vehicles and automotive parts globally. The company operates through several segments including GM North America, GM International, Cruise, and GM Financial. Its core vehicle brands are Chevrolet, Buick, GMC, and Cadillac, which cover trucks, crossovers, cars, and luxury vehicles. GM also provides automotive financing services through GM Financial and develops autonomous vehicle technology through its Cruise segment. The company offers advanced software-enabled services and subscriptions such as OnStar and Super Cruise, an advanced driver-assistance system, supported by an end-to-end software platform. GM is focused on electric vehicle (EV) innovation across all brands, aiming to create electric vehicles with high performance and advanced design. It operates manufacturing facilities and distributes vehicles worldwide, with strong footholds in North America, China, and other global markets. Founded in 1908 and headquartered in Detroit, Michigan, General Motors continues to lead in automotive technology and innovation.
In the last 1-2 years, GM has intensified its strategic focus on electric and autonomous vehicles, targeting sales of 200,000 to 300,000 EVs in 2024. It completed the acquisition of GM Cruise Holdings LLC in December 2024, reinforcing its commitment to autonomous vehicle commercialization. The company has also made significant investments in expanding its software-enabled services business and has launched new vehicle models emphasizing electrification and connectivity. Operationally, GM has reshuffled executive leadership to accelerate turnaround efforts in China and optimize its Cadillac brand's growth strategy. GM sustains significant investment in manufacturing and innovation in the U.S. and globally, supporting its transformation toward a sustainable, software-driven mobility company. With over 160,000 employees and more than 150 manufacturing facilities, General Motors remains a major player in the global automotive industry with a diversified product portfolio and increasing emphasis on new mobility technologies and electrification.