- Business
- Super Hi International Holding Ltd. (9658.HK) is a Singapore-based investment holding company that owns and operates Haidilao-branded Chinese cuisine restaurants, specializing in hot pot dining experiences outside Mainland China, Hong Kong, Macau, and Taiwan; it also provides food delivery services through partnerships with local platforms and sells hot pot condiment products, soup bases, dishes, dipping sauces, snacks, beverages, desserts, and other food ingredients under the Haidilao brand and secondary brands to local guests and retailers. The company serves diverse customer segments including dine-in patrons, delivery users, and retail buyers across its restaurant operations, delivery business, and condiment sales segments. Founded in 2022 and headquartered at No. 09-04, 1 Paya Lebar Link, PLQ 1 Paya Lebar Quarter, Singapore 408533, Super Hi conducts geographic operations in Asia (including Singapore, Malaysia, and Vietnam), North America, Europe, Oceania, and other international markets. In recent developments, the company listed on Nasdaq (HDL) in May 2024 following its Hong Kong IPO, launched the 'Pomegranate plan' in 2024 to diversify offerings and expand restaurant formats, grew its restaurant network to 126 locations by mid-2025 with net additions of new outlets, reported Q3 2025 revenue of US$214.0 million (up 7.8% year-over-year), and continues regular financial disclosures including upcoming Q3 2025 results on November 26, 2025, alongside stable share capital as of November 2025. Employing over 13,000 staff, Super Hi focuses on enhancing brand influence, optimizing services, and global expansion to promote Chinese culinary heritage worldwide.