- Business
- Merida Industry Co., Ltd. (9914.TW) manufactures and markets bicycles, electric bicycles, frames, and related components worldwide. The company produces a diverse range of bicycles including mountain bikes, road bikes, e-mountain bikes, e-city bikes, e-road bikes, triathlon bikes, gravel bikes, city bikes, trekking bikes, fitness bikes, and bikes for youth and kids; it also offers accessories such as handlebars, stems, grips, seatposts, saddles, pedals, backpacks, lights, apparel, helmets, and spare parts. Founded in 1972 and headquartered in Yuanlin, Changhua County, Taiwan, Merida operates production facilities in Taiwan and China, with sales segments in Taiwan, Asia (including China and Hong Kong), and Europe (including Germany and Japan); it exports to over 77 countries and maintains an R&D center in Germany. The company holds a majority stake in Japan's Miyata bike brand and a reduced 35% interest in U.S.-based Specialized Bicycle Components.
In September 2024, Merida acquired an additional 39% stake in its German distributor Merida & Centurion Germany GmbH from founder Wolfgang Renner for approximately 17.3 million euros ($19 million), increasing its ownership to 90% and including the Hildburghausen factory to ensure long-term management stability amid Renner's retirement. This strategic move strengthens Merida's European operations, where it develops and distributes both Merida and Centurion brands, following years of collaboration since acquiring the Centurion brand rights in 1990. Recent financials reflect resilience, with 2024 revenue through July slightly down less than 1% year-over-year but showing sequential growth in June (up 49%) and July (up 18%), alongside Q2 2025 sales of NT$7.5 billion amid ongoing market recovery.