- Business
- Baidu, Inc. (BIDU.SW) operates as a leading Chinese multinational technology company specializing in Internet services and artificial intelligence, providing a dominant Chinese-language search engine and a broad portfolio of online platforms and AI-driven solutions primarily in the People's Republic of China. The company offers core products and services including Baidu Search and algorithmic search capabilities; Baidu App for integrated search, newsfeed, and mobile services; Baidu Baike, an online encyclopedia; iQIYI, a video streaming platform with original and partnered content; Baidu Tieba, a keyword-based discussion forum; online marketing services via Baidu Tuiguang; non-marketing value-added services such as enterprise search, news, MP3, image searches, and voice assistance; Baidu AI Cloud for AI infrastructure, chips, deep learning frameworks, natural language processing, and computer vision; autonomous driving solutions through the Apollo platform, including Apollo Go robotaxi services; and smart consumer electronics under the Xiaodu brand. Baidu serves consumers, enterprises, and advertisers across its Baidu Core segment, which encompasses search-based, feed-based, and AI initiatives, and the iQIYI segment focused on entertainment.
Founded in January 2000 and headquartered in Beijing's Haidian District, Baidu maintains primary operations in China with additional presence in select international markets, including expansions into autonomous driving services abroad. In recent developments, Baidu completed the acquisition of JOYY's China live-streaming business, YY Live, for approximately $2.1 billion in February 2025, diversifying its revenue streams and bolstering digital video capabilities amid a more favorable regulatory environment. The company unveiled ERNIE 5.0, its latest natively omni-modal foundation model supporting text, images, audio, and videos, alongside upgrades to digital human technology, no-code application builder Miaoda 2.0, general AI agent GenFlow 3.0, self-evolving agent Famou, and one-stop AI workspace Oreate at Baidu World 2025, with select offerings like MeDo and digital human technology expanding to global markets. Additionally, Baidu launched the latest generation of its self-developed Kunlun chips and reported growth in AI Cloud revenue by 22% year-over-year in fiscal 2024, alongside Apollo Go achieving over one million rides and fleet expansions in markets like Abu Dhabi.