- Business
- Colorchips New Media Ltd (COLORCHIPS.BO), formerly known as Millitoons Entertainment Ltd, engages in film production, exploitation, and distribution across cinema, digital platforms, home entertainment, and television syndication in India and internationally. The company provides a comprehensive suite of digital services, including YouTube marketing and content creation, digital marketing, web development, mobile app development, eCommerce solutions, and RFID implementation; it specializes in comic content for film, TV, print, social media, and web mediums, along with production of cinematography films, ad-films, television films, video films, cartoon films, and 3-D films. Incorporated in 1985 and headquartered in Hyderabad, Telangana, India, Colorchips operates primarily in the media and entertainment industry, targeting global audiences through vertically integrated content creation and distribution.
In recent developments, the company entered into a memorandum of understanding with M/s Trade2online in February 2024 to acquire its business, enhancing its digital media capabilities through partnerships with Shopify Inc and expertise in online and social media presence for over 150 clients. In 2018, it acquired the entire business of Vega Music Private Limited, incorporating approximately 300 audio titles across channels such as Vega Music, Devotional, Vega Kannada, and Vega Tamil to bolster digital operations. In early 2025, Colorchips sought shareholder approvals via an extraordinary general meeting for acquiring a 51% stake in Varcas EV Solutions Private Limited (promoter group entity), issuing equity shares and convertible warrants preferentially, altering its name and objects clauses, increasing authorized share capital to Rs 21.10 crore, and obtaining board authorizations under Sections 180, 185, and 186 of the Companies Act, 2013, signaling a strategic diversification into electric vehicles.
The company maintains a low-debt profile with operations centered in Hyderabad and has pursued share consolidation from face value of Rs 2 to Rs 10 in 2024, alongside board changes including appointments and resignations of directors such as Ms. Pooja Upmanyu as Company Secretary in August 2024 and reconstitutions of board committees. Promoter holding stood at approximately 74.88% as of 2022, with one subsidiary reported. Colorchips focuses on content-driven segments within movies, entertainment, and allied services, serving corporate clients, broadcasters, and digital platforms globally.