- Business
- Risma SA is a Morocco-based hotel investment and hospitality management company that specializes in the development, acquisition, ownership, asset management, and operation of tourism and lodging properties throughout Morocco. Founded in 1993 and headquartered in Casablanca, Morocco, the company operates across luxury, upscale, midscale, and budget hospitality segments, managing an extensive network of properties developed in partnership with Accor. The company's core products, operations, and service offerings encompass hotel accommodation and lodging services across a diversified portfolio of internationally recognized hospitality brands, including Sofitel, MGallery, Novotel, Mercure, Ibis, and Ibis Budget; food and beverage operations, including fine-dining restaurants, casual eateries, bars, cocktail lounges, and banquet catering; business tourism and event management infrastructure, featuring conference centers, executive boardrooms, seminar spaces, and banquet halls; wellness, recreation, and leisure facilities, including luxury spas, thalassotherapy centers, swimming pools, and fitness centers; and comprehensive hospitality asset management, project engineering, hotel renovation, and commercial real estate leasing. Risma SA maintains extensive geographic coverage across Morocco's key commercial centers and tourist destinations, including Casablanca, Marrakech, Rabat, Agadir, Tangier, Fes, Meknes, and Essaouira. In recent corporate developments, the company experienced a major shareholder restructuring following Accor's sale of its 33 percent equity stake in Risma to Moroccan institutional investors Mutuelle Agricole Marocaine d'Assurance and Mutuelle Centrale Marocaine d'Assurance, consolidating Moroccan institutional ownership alongside major shareholders such as RMA and CIMR while maintaining long-term hotel management agreements under Accor brand banners. Additionally, Risma has deployed multi-year strategic capital expenditure programs dedicated to the comprehensive modernization and refurbishment of flagship properties, including Sofitel Marrakech and Sofitel Agadir, alongside operational digitalization and sustainability upgrades designed to support Morocco's strategic tourism growth roadmap and expanding international event hosting commitments.