Digital Media Solutions, Inc.

Digital Media Solutions, Inc.

DMS-WT
Digital Media Solutions, Inc.US flagNew York Stock Exchange
0.01
USD
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Digital Media Solutions, Inc.
DMS-WT
(New York Stock Exchange)

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Business
Digital Media Solutions, Inc. (DMS-WT) Digital Media Solutions, Inc. is a leading provider of technology-enabled digital performance advertising solutions that connect high-intent consumers with advertisers across core verticals including insurance (auto, home, health, property and casualty), education, e-commerce, home services and non-profits; the company operates through three segments—Brand Direct, offering branded customer acquisition services; Marketplace, delivering direct-to-consumer performance marketing under the DMS brand; and Technology Solutions, providing software services, digital media management and lead generation tools leveraging proprietary platforms, first-party data, media distribution and compliance-focused processes to optimize campaign performance and return on ad spend. Founded in 2012 and headquartered in Clearwater, Florida, DMS serves a global blue-chip client base with scalable solutions across influential digital channels, emphasizing data-driven insights, customer acquisition, subscription marketing and measurable ROI. In 2024, the company filed for voluntary Chapter 11 proceedings and reached an agreement to transition ownership to existing lenders with $122 million in debtor-in-possession financing; it completed the sale of substantially all assets in February 2025 to an investor group led by BlackRock along with Bain Capital, Blackstone and Abry Partners, strengthening its balance sheet to support strategic growth, product advancements and expansion in key sectors.