- Business
- Eveready Industries India Limited manufactures and markets batteries, flashlights, lighting products, and electrical accessories primarily in India. Founded in 1934 and headquartered in Kolkata, West Bengal, the company offers dry cell batteries including zinc carbon and alkaline types under brands such as Eveready, Eveready Ultima, PowerCell, Shakti, and Uniross; rechargeable batteries; flashlights and lanterns encompassing trendy plastic torches, brass and aluminum torches, and portable lanterns under Eveready and PowerCell brands; consumer and professional lighting solutions such as LED bulbs, emergency LEDs, smart ambient lighting, LED panels, downlights, spotlights, battens, floodlights, streetlights, indoor commercial lighting, industrial lighting, and outdoor lighting under Eveready and PowerCell; and electrical accessories. With manufacturing facilities in locations including Matia, Lucknow, Noida, Haridwar, Maddur, and Kolkata, Eveready adheres to ISO 9000 quality and ISO 14000 environmental standards, supported by a DSIR-approved R&D facility. Recent developments include the 2023 launch of the Ultima Alkaline battery line and brand refresh with a new infinity logo and tagline "Give Me Power, Give Me Red"; strategic expansion into mobile accessories with power banks from 5,000 mAh to 20,000 mAh and chargers in 2025; ongoing investments in a new Jammu manufacturing plant with approximately INR 180 crore capex, partially funded by debt; and plans for a modern alkaline battery unit.