Eagle Eye Solutions Group plc (EYE.L) is a SaaS and AI technology company that enables retail, travel, and hospitality brands to deliver real-time, omnichannel personalized consumer marketing activities; it offers the Eagle Eye AIR cloud-native platform, including AI Personalization Science for data maximization and scaled personalization, Real-Time Loyalty engine for omnichannel customer connections, Omnichannel Promotions for flexible behavior-rewarding personalization, Smart Checkout for real-time execution, and EagleAI data science solutions; the platform powers over 1 billion personalized offers weekly across 715 million active loyalty wallets with 150ms average API response times, integrating with POS, eCommerce, CRM, and other systems via pre-built connectors. Founded in 2003 and headquartered at 31 Chertsey Street, Guildford, UK, with registered office in London, the company operates globally, serving enterprise customers such as Tesco, Pret, Loblaws, Liberty, Asda, Carrefour, Auchan, and Pattison Food Group. In late 2025, Eagle Eye acquired Promotional Payments Solutions Ltd, a Dublin-based SaaS provider of digital promotions and loyalty for retailers and CPG firms, for net consideration of €5.5 million, adding PromoBase solution, new enterprise customers, deepened mutual client relationships, and CPG-funded couponing capabilities to enhance upsell opportunities; it added six blue-chip clients including Galeries Lafayette and Viva Energy Australia in H2 FY25, and maintains a partnership with a major global software vendor targeting FY26 contracts and FY27 revenue.