- Business
- Industrias CH, S.A.B. de C.V. (ICHB.MX) manufactures and markets a broad range of household products, including chemical cleaning agents, air fresheners, insecticides, and personal care items; its core offerings encompass laundry detergents, fabric softeners, bleach, dishwashing liquids, floor cleaners, toilet cleaners, glass cleaners, and automotive care products under brands such as Alas, Lirio, Pinol, Suavel, and Kola Loca. The company also produces aerosol products like air fresheners, insecticides, and deodorants, as well as liquid and powder disinfectants, stain removers, and hand soaps, primarily targeting consumer markets in Mexico through modern retail channels, traditional stores, and wholesalers. Founded in 1933 and headquartered in Mexico City, Industrias CH operates principally in Mexico with distribution focused on domestic urban and rural areas. In recent developments, the company has expanded its production capacity through investments in new manufacturing lines at its facilities in Estado de México and pursued sustainability initiatives including reduced plastic packaging and eco-friendly formulations launched in 2024; additionally, it formed a strategic distribution alliance with major retailers in 2025 to enhance market penetration amid rising demand for value-oriented household essentials.