- Business
- Juventus Football Club S.p.A. Juventus Football Club S.p.A. operates as a publicly listed professional football club based in Turin, Italy, founded in 1897 and controlled by EXOR N.V.; the company participates in national and international football competitions including Serie A, UEFA Champions League, Coppa Italia, and related events, while organizing matches and exploiting its brand through licensing of audiovisual and media rights, sponsorships and advertising, stadium operations and ticket sales including at Allianz Stadium, direct retail and e-commerce activities for merchandise via partnerships such as with Fanatics Italy s.r.l., brand licensing for products, player management and multi-year registration rights disposals, and additional fan services encompassing memberships, digital platforms like Juventus Official App and Engage, and hospitality offerings through J|Hotel and J|Medical. The club's sporting portfolio encompasses the men's first team, Juventus Women competing in Serie A Femminile and UEFA Women's Champions League, Juventus Next Gen in Serie C, youth sectors, and Juventus One Paralympic team; geographic operations center on Italy with a Hong Kong branch, global merchandising, and international competitions targeting a worldwide fanbase. Revenue streams break down into sponsorships and advertising, audiovisual rights, sports proceeds from tickets and transfers, product sales and licenses, and other sources, with facilities including Allianz Stadium, Allianz Training Center in Vinovo, Continassa citadel with Juventus Museum and Creator Lab. Recent developments include Tether Investments increasing its stake to over 10% in April 2025 to foster sports-technology synergies in digital assets, AI, and biotech; a merchandising model shift via the June 2024 Fanatics agreement reducing direct sales but boosting margins; appointment of Giorgio Chiellini as Head of Football Institutional Relations in September 2024; launch of Black, White & More ESG strategy in 2024 focusing on environmental emissions reduction, circular economy, social integration, fan centrality, and sustainable governance; hosting non-football events like Italy's rugby match against All Blacks and Kings World Cup Nations final at Allianz Stadium in 2024-2025; first-half 2024/2025 transfer campaign netting €63.2 million capital gains and €122.4 million invested capital increase; settlement of tax disputes with Italian Revenue Agency for €1.4 million in September 2024; and ongoing regulatory proceedings including Consob market manipulation notice and Rome criminal case on past transactions, with no provisions recognized as of December 2024.