MEDirect Latino, Inc.
MLTO
Other OTC0.00
USD
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MEDirect Latino, Inc.
MLTO
(Other OTC)
Recent
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yld
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ROIC.AI
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in mil. unless spec.- Similar Companies
- Business
- MEDirect Latino, Inc. MEDirect Latino, Inc. (MLTO) operates as a provider of direct-to-consumer Medicare-reimbursable medical products focused on chronic diseases affecting the Hispanic community in the United States and Puerto Rico; its core offerings include diabetic diagnostic testing supplies, heating pads, seat lifts, walking assistance devices, and related products for conditions such as Type II diabetes, high blood pressure, and heart disease, delivered via Spanish-speaking customer service and toll-free access with Medicare Part B assignment for streamlined reimbursement. Founded in 2002 and headquartered at 2101 West Atlantic Boulevard, Suite 101, Pompano Beach, Florida, the company serves as the only licensed national Part B provider targeting this demographic, distinguishing itself from local pharmacies by handling Medicare billing directly to reduce patient out-of-pocket costs. It maintains partnerships with doctors and specialists in areas like back care, employs celebrity spokespersons including Rita Moreno and Juan "Chi Chi" Rodriguez for marketing, and received accreditation from The Joint Commission in 2007 alongside board changes such as the appointment of Robert Webb as chairman following Ruben Jose King-Shaw Jr.'s resignation that year; the company has pursued operational enhancements like customer service software migrations for improved billing efficiency and reorder processing, positioning it for scalability into additional chronic care products while targeting growth in the expanding Hispanic senior population.