Mixed Martial Arts Group Limited
New York Stock Exchange AmericanRecent
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ROIC.AI
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- Mixed Martial Arts Group Limited (NYSE American: MMA) operates as a sports technology company focused on the martial arts and combat sports industry, providing digital platforms that connect fans, practitioners, gyms, coaches, and athletes worldwide. Founded in 2013 and headquartered at 29-33 The Corso, Suite 1, Level 1, Manly, New South Wales 2095, Australia, the company delivers subscription-based products and services including Trainalta.com's Warrior Training Program offering up to 20 weeks of in-depth MMA training from top coaches culminating in optional amateur bouts, UFC Fit Program, In-Gym Training Passes for partner gyms, and Online Academy with instructional videos in BJJ, wrestling, kickboxing and more; BJJLink, a gym management platform for jiu jitsu academies featuring payment processing, marketing tools, student engagement, website building, and content monetization serving over 50,000 active students across 802 gyms in 16 countries spanning North America, South America, Europe, Oceania, and Africa; Hype, a mobile marketing and CRM platform with email/SMS capabilities, website builder, and integrated payments tailored for gym owners and coaches; MixedMartialArts.com and its Underground forum, a leading MMA news, fighter data, schedules, and community hub with 530,000 user profiles and over 5 million social media followers; and the fitness app Steppen. The company, formerly known as Alta Global Group Limited, rebranded to Mixed Martial Arts Group Limited in December 2024 to better reflect its expanded combat sports focus; recently acquired BJJLink in December 2024 for up to $13 million including $3 million fixed payments and revenue-tied earn-outs to bolster its gym management offerings and access the $18.6 billion martial arts market; closed a $5.0 million public share offering in June 2025 at $0.76 per share to fund product development, marketing, and sales scaling; secured $2 million in non-dilutive revolving loan financing; integrated MixedMartialArts.com following its November 2023 acquisition; and partnered with UFC Gym to roll out the Warrior Training Program across its global network.
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