- Business
- Manoj Vaibhav Gems 'N' Jewellers Limited is a regional jewelry retailer operating under the Vaibhav Jewellers brand in the micro markets of Andhra Pradesh and Telangana, India. Incorporated in 1989 and headquartered in Visakhapatnam, Andhra Pradesh, the company offers a wide range of gold jewelry including bangles, necklaces, earrings, mangalsutras, harams, vaddanams, chains, rings, pendants, and bracelets; diamond jewelry such as studs, pendants, bangles, and sets; silver articles encompassing pooja items, coins, dinner sets, tumblers, and jewelry; as well as platinum pieces and precious gemstones, with categories spanning daily wear, bridal, temple, antique, and occasion wear sold through branded showrooms and an e-commerce platform. The retailer serves rural and urban customers across economic segments in Tier II and Tier III cities, maintaining approximately 17 showrooms including franchise outlets as of late 2024. In recent developments, the company has aggressively expanded its footprint with multiple new store openings in 2025, including locations at Narsipatnam, Salur, Palasa, Yellamanchili, and others in Andhra Pradesh, alongside a credit rating upgrade to [ICRA]BBB+ (Stable) from ICRA in May 2024, reflecting improved financial stability amid robust profit growth.