Innity Corp. Bhd.
MMYX:INNITY0.15
MYR
0.00
(0.00%)
Innity Corp. Bhd.
MYX:INNITY
(Bursa Malaysia)
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0.15
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ROIC.AI
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- Innity Corporation Berhad is a Malaysia-based digital advertising technology and marketing solutions provider that develops and operates interactive digital media platforms, programmatic advertising networks, and data-driven marketing technologies across the Asia-Pacific region. Founded in 1999 and headquartered in Petaling Jaya, Selangor, Malaysia, the company operates across key regional markets including Malaysia, Singapore, Indonesia, Thailand, Vietnam, the Philippines, Hong Kong, Taiwan, South Korea, and Cambodia. Innity Corporation Berhad organizes its business operations into digital advertising services, advertising technology platforms, content marketing, influencer marketing, and audience data management solutions, serving global and regional advertising agencies, brand advertisers, and digital publishers. The company provides a comprehensive suite of digital media and marketing technology products and services, including: high-impact digital display and video advertising solutions featuring interactive, mobile-optimized, and shoppable rich media formats; programmatic ad exchange and supply-side platforms (SSP) designed to automate inventory monetization and yield optimization for digital web and mobile publishers; demand-side platform (DSP) integrations and ad-serving infrastructure for media buyers; Passionation, a proprietary influencer marketing and creator network platform that facilitates influencer discovery, campaign management, creator performance analytics, and social commerce activations; audience data management and analytics solutions, including the Innity Data Management Platform (DMP), which provides first-party data segmentation, behavioral targeting, contextual targeting, and consumer insights; Story5, an interactive digital storytelling and branded content studio offering custom creative design, gamified advertising units, and multimedia production; and performance marketing and affiliate advertising solutions aimed at conversion tracking and online customer acquisition. In recent developments, Innity Corporation Berhad has expanded its capabilities in retail media and social commerce through the rollout of advanced shoppable rich media formats and direct-to-consumer conversion tools across its publisher ecosystem in Southeast Asia. The company has also integrated artificial intelligence-driven creative automation and contextual intelligence into its proprietary ad tech stack, enhancing dynamic creative optimization, automated asset generation, and privacy-first, cookieless audience targeting solutions. Furthermore, Innity has formed strategic technology alliances and publisher partnerships to broaden its programmatic video and connected digital inventory reach, while enhancing its Passionation creator platform with live shopping integrations and social commerce monetization tools to capture accelerating regional demand for performance-driven creator campaigns.