Nova Technology Services Berhad is an investment holding and information technology solutions company that provides mobile value-added services, cloud applications, and consumer electronics distribution. Founded in 1999 and headquartered in Petaling Jaya, Malaysia, the company operates across international markets including Malaysia, Pakistan, the United Arab Emirates, and the British Virgin Islands. The company delivers a suite of digital products and enterprise services structured across multiple core business divisions, offering mobile messaging and data solutions encompassing Short Message Service (SMS), Multimedia Messaging Service (MMS), and Wireless Application Protocol (WAP) gateway integration; cloud application platforms delivered via a Software-as-a-Service (SaaS) model, featuring the i3Display digital signage and interactive display management system as well as the TeamTack team collaboration and productivity platform; custom software development, IT infrastructure deployment, server hosting, and system maintenance services; and wholesale trading and commercial distribution of fast-moving electronic goods and related hardware components. These offerings cater to enterprise clients across diverse verticals, including telecommunications, retail, logistics, healthcare, and agriculture. In recent corporate developments, the company executed a strategic corporate reorganization and rebranding, officially changing its name from XOX Technology Berhad to Nova Technology Services Berhad in December 2025 and updating its Bursa Malaysia stock ticker to NOVATECH to signify its renewed strategic emphasis on cloud technologies, SaaS platforms, and regional digital transformation services.