Simplify US Equity PLUS Upside Convexity ETF (SPUC) is an actively managed exchange-traded fund that seeks long-term capital appreciation by providing exposure to US large-cap equities through a core holding in a low-cost S&P 500 index ETF, such as the iShares Core S&P 500 ETF (IVV), combined with a systematic options overlay strategy involving the purchase of primarily one-month, at-the-money call options on the S&P 500 Index or related ETFs; this upside convexity approach deploys a modest options budget to enhance performance during strong positive market moves without leverage or upside caps, while holding actual equities to enable potential quarterly dividends and rolling options upon expiration with excess profits reinvested into additional equity ETF shares. The ETF maintains a portfolio concentrated in US equities (approximately 98.6%), with minor allocations to cash and options positions, targeting investors seeking to accelerate upside participation in bull markets while preserving capital efficiency.
Launched on September 3, 2020, and issued by Simplify Asset Management Inc., a firm founded in 2020 and headquartered in Las Vegas, Nevada, SPUC operates within the large blend equity segment of the US ETF market, primarily serving financial advisors, institutional clients, and retail investors focused on risk-managed equity strategies. Simplify Asset Management, an SEC-registered investment adviser specializing in innovative options-based ETFs, manages SPUC alongside related products like the Simplify US Equity PLUS Convexity ETF (SPYC), with no reported parent company or major subsidiaries.
In recent developments as of late 2025, Simplify Asset Management announced estimated capital gain distributions across ten of its ETFs, including SPUC, reflecting strong portfolio performance amid market gains; the firm also launched the CTAP ETF combining large-cap US equity exposure with a systematic managed futures strategy and expanded its barrier income suite with the Simplify Ancorato Target 25 Distribution ETF (XXV), signaling ongoing product innovation and diversification. These initiatives build on prior expansions, such as partnerships with Newfound Research for structured alpha model portfolios in 2022, underscoring Simplify's focus on alternative strategies amid evolving market conditions. SPUC continues to trade on NYSE Arca with assets under management exceeding $110 million and an expense ratio of 0.25%, maintaining its core strategy without significant reorganizations.