FPT Online Joint Stock Co
UUPCOM:FOC60,000.00
VND
-300.00
(-0.50%)
FPT Online Joint Stock Co
UPCOM:FOC
(Unlisted Public Company Market)
Recent
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60,000.00
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yld
- -
ROIC.AI
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in mil. unless spec.- Similar Companies
- Business
- FPT Online Joint Stock Company is a Vietnam-based digital media, online advertising, and event management enterprise operating as a core subsidiary of FPT Telecom Joint Stock Company under FPT Corporation. Founded in 2007 and headquartered in Ho Chi Minh City, Vietnam, the company specializes in digital news publication, interactive advertising solutions, digital marketing communications, and large-scale sports and lifestyle event organization for corporate advertisers, brand agencies, and consumer audiences throughout Vietnam. The company operates across three main business divisions comprising online journalism and content publishing, digital advertising and agency services, and event management. Its core products and service offerings include: operating VnExpress, Vietnam's most widely read digital news portal, alongside specialized vertical channels including Ngoisao.net for entertainment and lifestyle news and the English-language edition VnExpress International; delivering systematic digital advertising solutions, encompassing programmatic display advertising, targeted banner placements, sponsored editorial and native content, video ad syndication, search engine optimization, and performance-based marketing; offering digital agency and creative production services, including brand strategy consulting, social media campaign management, and key opinion leader (KOL) marketing; and organizing major public sports, cultural, and corporate events, prominently featuring the nationwide VnExpress Marathon series across multiple host cities, alongside annual technology showcases and business conferences such as the Tech Awards. In recent strategic developments, FPT Online Joint Stock Company has expanded its business model beyond conventional display advertising by accelerating digital transformation across its publishing and commercial platforms. The company has integrated artificial intelligence and data-driven personalization engines into VnExpress to optimize reader engagement, automate content distribution, and enhance audience-targeted programmatic ad delivery. Concurrently, the company has scaled its mass-participation sports franchise, expanding the VnExpress Marathon series with international Association of International Marathons and Distance Races (AIMS) certifications and forging strategic multi-year sponsorship partnerships with domestic commercial banks, sportswear brands, and regional tourism boards. The company has also deepened its omnichannel content monetization through short-form video production, dedicated podcast networks, and integrated 360-degree marketing packages that combine high-traffic online visibility with experiential on-ground brand activations.