- Business
- VRG S.A. designs, manufactures, distributes, and retails high-quality apparel for men and women as well as jewelry through its apparel and jewelry segments; it offers men's fashion including classical and avant-garde jackets, suits, trousers, modern knitwear, coats, polo shirts, silk and bow ties, cufflinks, and accessories under the Vistula, Bytom, and Wólczanka brands, women's clothing comprising suits, jackets, jeans, shirts, sweaters, t-shirts, coats, dresses, skirts, trousers, and blouses under the Deni Cler Milano brand, and gold, platinum, diamond, and precious stone jewelry, watches from brands such as Rolex, Omega, and Tag Heuer, and gift cards under the W.KRUK brand; the company also provides franchise services, operates retail and online stores, and engages in real estate rental and management. VRG S.A. (formerly Vistula Group S.A.) operates primarily in Poland with a retail network of approximately 496 stores totaling 50,000 square meters, and distributes products in Hungary, the Eurozone, and the United States. Founded in 1948 and headquartered in Kraków, Poland, the company lists on the Warsaw Stock Exchange and follows a "House of Brands" strategy with outsourced production.
In July 2025, VRG S.A.'s subsidiary W.KRUK S.A. signed a preliminary agreement to acquire the Lilou Group—including Lilou sp. z o.o., Lilou Online Shop, Lilou Retail, Logistics Retail, and related entities—for PLN 105 million plus up to PLN 30 million earn-out, pending antitrust approval from the President of the Office of Competition and Consumer Protection and subject to final agreement within 10 months; this transaction supports VRG's growth through complementary jewelry brand acquisitions.