- Business
- WildBrain Ltd. (TSX: WILD) is a leading Canadian media company focused on kids' and family entertainment, developing, producing, distributing and licensing content including animated series, films and digital programming; it operates through segments encompassing Content and Audience Engagement with studios such as House of Cool, Live Action and Digital Studio, a large YouTube network, television broadcasting, media solutions and distribution; and Global Licensing via WildBrain CPLG representing third-party brands in entertainment, sports and consumer products. The company manages iconic franchises like Peanuts, Teletubbies, Strawberry Shortcake, Yo Gabba Gabba!, The Cat in the Hat, The Grinch, Rayman, Wednesday, Rocky, Pink Panther and Miraculous, delivering content to streaming services, broadcasters, on-demand platforms and home entertainment worldwide. Founded in 2006 through the merger of Decode Entertainment and Halifax Film Company and headquartered in Toronto with key offices in Halifax, Los Angeles, London, Paris, Beijing and New York, WildBrain serves global markets across North America, Europe, Asia and beyond, generating revenue primarily from copyright management, brand licensing and content exploitation. Recent developments include the April 2024 completion of the House of Cool acquisition to bolster pre-school animation capabilities with founders Wes Lui and Ricardo Curtis appointed as Co-General Managers; a December 2024 agreement to sell a majority stake in its Canadian television broadcasting business to IoM Media Ventures for over $40 million over four years, backed by MEP Capital, enabling focus on core content and licensing growth; and expanded licensing partnerships such as with Dr. Seuss, Ubisoft, Amazon MGM Studios, the Van Gogh Museum and Miraculous Corp for global programmes outside the Americas.