LY Corporation
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- LY Corporation LY Corporation (YAHOY) operates as a Japanese internet holding company, providing comprehensive digital services focused on communication, media, commerce, advertising, fintech, and AI through its core platforms LINE and Yahoo! JAPAN; key offerings include LINE's free voice, video, and chat communication app utilized in over 230 countries and regions, Yahoo! JAPAN's search engine, news, weather, auction (Yahoo! Auction!), shopping (Yahoo! Shopping), premium membership services, and ASKUL Corp.'s business-to-business procurement; additional services encompass online advertising such as search-linked and display ads, reuse platforms, payment solutions including PayPay integration, financial products via subsidiaries like PayPay Bank and PayPay Securities, content creation, telecommunications, and emerging AI technologies. The company manages diverse business segments including media, commerce, strategic initiatives, messenger/social media, and settlement finance, primarily targeting individual consumers, businesses, and advertisers with touchpoints in everyday life across online and offline channels; operations center on Japan with global reach via LINE, and it maintains headquarters in Chiyoda-ku, Tokyo, Japan, tracing roots to 1996 through predecessor entities. LY Corporation was founded in 2023 via the merger of Z Holdings Corporation, Line Corporation, Yahoo! Japan Corporation, Z Entertainment, and Z Data, streamlining decision-making and integrating overlapping services like QR payments and user IDs; recent developments include the March 2023 launch of the joint LYP Mileage loyalty program with Yahoo!, LINE, and PayPay for earning redeemable points on purchases, the consolidation of domestic financial businesses such as Line Securities and Line Credit into Z Financial in July 2023, a May 2025 tender offer for its own shares approved by its board to enhance capital efficiency, and ongoing investments in product enhancements, AI expansion, and robust Q1 fiscal growth reported in 2024 with 7.6% revenue increase and 21.7% rise in adjusted EBITDA; as a subsidiary of A Holdings Corporation—a joint venture of SoftBank Group SoftBank Group Corp. and Naver Corporation—it continues to pursue synergies amid challenges like data security enhancements following 2023-2024 incidents.
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