Innovator Equity Defined Protec
ZJAN
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- Innovator Capital Management, LLC is a U.S.-based exchange-traded fund sponsor and asset manager that develops outcome-oriented ETFs, including defined outcome, buffer, and defined protection strategies designed to provide capped upside participation with downside buffers over preset outcome periods. Its product lineup includes the Innovator Buffer ETFs, Equity Defined Protection ETFs, U.S. and international equity buffer strategies, and other risk-managed ETF series built around FLEX Options on underlying equity benchmarks, with the ZJAN fund specifically tracking the SPDR S&P 500 ETF Trust to a cap with a 100% downside buffer over a one-year January outcome period before fees and expenses. The firm is headquartered at 200 W. Front Street in Wheaton, Illinois, and was founded in 2017 by co-founders Bruce Bond and John Southard. Innovator’s ETFs are distributed in the U.S. through exchange listings and are aimed at investors and advisors seeking defined-outcome, capital-protection, and systematic equity exposure solutions across large-cap and other market segments. The company launched ZJAN on January 2, 2025, and in the latest reported period the fund continued its annual 1-year January cycle with updated 2026 outcome-period parameters and more than $100 million in net assets. In a major recent corporate change, Goldman Sachs announced and then completed its acquisition of Innovator Capital Management in 2026, with Innovator’s leadership and employees joining Goldman Sachs Asset Management and the business continuing to manage a large ETF platform focused on outcome-based strategies.