- Sector
- Technology services
- Industry
- Packaged software
- Address
- Athens Greece
- IPO Date
- Jul 23, 2024
- Business
- SoftWeb Adaptive I.T. Solutions S.A. is an information technology and software engineering company that develops, deploys, and integrates enterprise web and mobile software applications for commercial organizations. Founded in 2008, the company is headquartered in Athens, Greece, with primary regional operations in Thessaloniki, Greece. SoftWeb Adaptive I.T. Solutions specializes in digital transformation technologies that bridge and synchronize core enterprise back-end infrastructures with front-end mobile and web interfaces.
The company operates primarily across enterprise software development, system integration, digital marketing, and cybersecurity services. Its product and service portfolio includes Pocketwarp, a proprietary middleware integration platform that synchronizes back-end enterprise resource planning (ERP), customer relationship management (CRM), warehouse management (WMS), and content management (CMS) systems with native mobile and web applications in real time; the Softweb Business Suite, delivering integrated operational, commercial, and analytics tools; business-to-business (B2B) and business-to-consumer (B2C) e-commerce and m-commerce platforms; mobile Sales Force Automation (SFA) and digital ordering solutions; mobile warehouse management and inventory tracking applications; customer loyalty and engagement systems; custom web portal and enterprise application development; API integration and cloud connectivity services; digital marketing, performance marketing, and digital strategy consulting; and managed enterprise cybersecurity solutions.
SoftWeb Adaptive I.T. Solutions provides its software and technology services to small, medium, and large corporate clients across multiple industry sectors, including fast-moving consumer goods (FMCG), retail and wholesale trade, pharmaceuticals, fashion, food and beverage, logistics, and hospitality.
In recent developments, the company initiated the public trading of its shares on the Alternative Market (EN.A. PLUS) of the Athens Stock Exchange (ATHEX: SOFTWEB) in July 2024 following an initial public offering to accelerate its market expansion. Under its Digital Ecosymmetry growth strategy, the company has completed several strategic acquisitions to broaden its technological capabilities: in January 2026, it entered into an agreement to acquire a 51% controlling interest in Alphabit Cybersecurity to expand its data security and cyber defense portfolio; in February 2025, it acquired a 70% majority stake in digital agency Vitamin Media, which subsequently completed the 100% acquisition of web development firm DevOcean in October 2025; and in December 2024, it acquired 100% of digital solutions and marketing provider Digihart.