Viking Kagit ve Seluloz A.S. is a Turkey-based manufacturer and distributor of tissue paper, hygiene paper products, and cellulose-based specialty papers. Operating as a subsidiary of Yasar Holding, the company manufactures and markets a comprehensive portfolio of consumer and away-from-home (AfH) paper goods. Its core product lines include consumer tissue products such as multi-ply toilet paper, kitchen towels, napkins, facial tissues, and pocket handkerchiefs sold under retail brand names including Premia, Lily, Senso, and Pufla; away-from-home and professional hygiene solutions comprising jumbo toilet rolls, center-pull towels, V-fold and Z-fold dispenser hand towels, examination couch rolls, and industrial wiping rolls marketed under the Select and Viking Professional brands; and semi-finished parent reels and specialty packaging papers supplied to converting and packaging industries. The company also produces eco-friendly and 100% recycled paper lines, notably under its Select Nature brand, utilizing advanced de-inking technology. Viking Kagit ve Seluloz distributes its products across domestic retail and institutional channels, as well as exporting to international markets throughout Europe, the Middle East, Central Asia, and Africa. Founded in 1969 and headquartered in Izmir, Turkey, the company operates integrated manufacturing and converting facilities located in Aliaga, Izmir. In recent operational developments, Viking Kagit ve Seluloz has advanced its modernization and sustainability initiatives by commissioning rooftop solar photovoltaic power systems at its Aliaga production facility to increase renewable energy self-sufficiency and reduce carbon emissions. Additionally, the company has expanded its converting line capacities to meet growing demand for high-value-added and eco-certified tissue goods, broadened its FSC-certified and recycled product portfolio across international export channels, and executed capital structure adjustments, including registered capital ceiling increases, to support long-term operational growth and supply chain efficiency.