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- ICICI Prudential Mutual Fund is an Indian asset management firm that manages and offers mutual fund schemes, portfolio management services, alternative investment funds, and offshore advisory solutions to retail, high-net-worth, and institutional investors. Established in 1993 as a joint venture between ICICI Bank Limited, one of India's largest private sector banks, and Prudential plc, a leading international financial services group, the company is headquartered in Mumbai, Maharashtra, India. The company operates across four primary business segments: Mutual Funds, Portfolio Management Services (PMS), Alternative Investment Funds (AIF), and International Advisory. Its mutual fund product portfolio comprises equity funds, including large-cap, mid-cap, small-cap, flexi-cap, value discovery, focused, dividend yield, and sectoral or thematic funds spanning technology, healthcare, infrastructure, and manufacturing; debt and fixed-income schemes, encompassing liquid, overnight, ultra-short duration, money market, corporate bond, banking and PSU debt, credit risk, dynamic bond, and gilt funds; hybrid and multi-asset allocation funds, including balanced advantage, equity savings, and regular savings solutions; exchange-traded funds (ETFs) and index funds, including the ICICI Prudential Nifty Insurance ETF (BSE: INSUREIETF), Nifty 50 ETF, S&P BSE Sensex ETF, Nifty Bank ETF, Gold ETF, Silver ETF, and target-maturity debt ETFs; fund-of-funds with domestic and international allocations; and solution-oriented products designed for retirement and children's education planning. The company's PMS and AIF divisions provide discretionary, non-discretionary, and advisory wealth management strategies, private equity, real estate strategies, and structured debt solutions for institutional clients, family offices, and affluent individuals. The firm maintains an extensive nationwide distribution network across India through dedicated branch offices, independent financial advisors, commercial banks, and digital investment platforms, while also servicing international clients through offshore funds and advisory mandates. In recent developments, the company has expanded its passive investment suite with the rollout of specialized sectoral and thematic ETFs and index funds, including the ICICI Prudential Nifty Insurance ETF (INSUREIETF) tracking key insurance sector constituents, alongside electric vehicle, oil and gas, and tourism-themed strategies; augmented its Alternative Investment Funds division by launching new Category II and Category III AIF private credit and pre-IPO series; deepened strategic distribution partnerships with leading fintech aggregators, wealth management platforms, and digital brokers to expand market penetration in Tier 2 and Tier 3 cities; and enhanced its proprietary digital platforms and mobile applications with artificial intelligence-driven analytics and automated investment tools to streamline investor onboarding, portfolio tracking, and systematic investment planning.